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Filter: Future of Wellness • Health Tech • Life Sciences • Human Behavior • News
Health 2035: A Bold Path Through the Uncharted Future of Health
In collaboration with HSBC Innovation Banking and HLTH, this year-long initiative is Informed by the perspective from young physicians, and shaped by conversations with visionaries in the healthcare ecosystem, Health 2035 makes bold predictions for the future of health that go beyond embedded assumptions.
Innovating for Health in 2035
We are collaborating with HSBC Innovation Banking to develop an unprecedented vision of what health may look like in 2035.
2024 State of Science: An Update on Consumer Sentiments in Life Science
In our latest update on the LINUS State of Science study, we continue to track the priorities, productivity expectations, and economic outlooks of scientists around the world. We’re seeing the second half of 2024 bring increased interest in AI and multi-omics, with scientists looking to trusted sources of information for guidance and support.
Aspen Ideas Health Festival 2024: Driving Forces for Innovation
At Aspen Ideas Festival 2024, three forces are igniting health innovation.
Biopharma’s Integration Strategy: What’s the real plan?
We worked with UserCue to collect and analyze research data on how AI will impact biopharma.
Industry Leaders Convene to Celebrate 2024 MM+M Pinnacle Award Winners including LINUS CEO Hamid Ghanadan
LINUS and honored guests attend ceremony recognizing the medical marketing industry's most venerable marketers, strategists and creators, including one of our own!
MM+M Celebrates Hamid Ghanadan with Pinnacle Award
The MM+M Pinnacle Award honors leaders in medical marketing who continue to operate at the top of their game.
Understanding biopharma's AI integration strategy: What's the plan?
We heard resoundingly from our pharma partners that they’re looking to AI and automation to meet productivity demands this year. But, what does adoption of AI tools really look like for this audience? We engaged with 25 pharma leaders to better understand their goals, challenges, and operational needs. Here’s a summary of what we learned.
The contradiction of multiomics
Multiomics is widely regarded as key to understanding the complexity of biology, but how important is it to align on a singular definition of multiomics?
2024 State of Science: Consumer Sentiment in Life Science
For our 2024 State of Science update, we heard from nearly 400 scientists on topics that span which technologies they'll be purchasing this year, their economic outlook, and their intent to collaborate with external partners.
What will impact life science and health in 2024? Six trends we’re predicting that could transform our industry
To serve clients and leaders we work with, the LINUS team identifies patterns and trends that we believe will impact the scientific community and beyond.
The State of Science in 2023: Immediate Opportunities in Life Science Tools & Diagnostics
In our semi-annual State of Science survey, we look into how scientists around the globe continue to adapt their priorities, productivity, and mindset, and how that may affect the life science industry. For the second half of 2023, we’re in a unique moment where there are immediate opportunities. LINUS CEO Hamid Ghanadan and DeciBio Partner Stephane Budel share market insights and answer your questions about the state of the industry.
Aspen Ideas Health: Why a Sense of Urgency will Change Health Innovation This Year
Innovators, policy makers, physicians, researchers, investors and thought leaders all came together at Aspen Ideas Festival to discuss their bold approaches to better the future of health. This year, there was a resonant call for leaders to embrace a sense of urgency to change health outcomes this year — and to do so requires action that will drive that change.
LINUS Expands Leadership Team: Natalie LaFranzo, PhD joins as Vice President of Strategy
The Linus Group (LINUS) today announced the hiring of Dr. Natalie LaFranzo, PhD to the role of Vice President of Strategy. Natalie joins Hamid Ghanadan (founder and CEO) and Kristin Apple (President) as members of the LINUS leadership team.
Digital Health Lab Report: An Immersion into Health Tech and Consumer Behavior
To better understand the landscape consumers are looking at for digital health technologies, the LINUS team immersed in the experiences of several types of digital health technologies — from wearables to at-home diagnostics to applications. We developed three pillars that are fundamental to building a relationship with consumers who are turning to digital health technologies to optimize their health.
The State of Science in 2023: Priorities and Outlooks of the Life Science Industry
In our semi-annual State of Science survey, we look into how scientists around the globe continue to adapt their priorities, productivity, and mindset, and how that may affect the life science industry. Add on the current economic climate, and we may be able to strategically plan priorities for the next year.
Seven Predictions for the Life Science, Health and Wellness Industries In 2023
To help drive lasting change for our clients, the LINUS team identifies patterns and forces among the life science, health and wellness industries that we believe will drive change over the next year.
Where Healthcare is Headed: Key Currents at HLTH 2022
At HLTH 2022, we identified three overarching currents that indicate where the health industry intends to focus in the future. From building new models of primary care through existing infrastructures to the growing discourse of health at home, and the proliferation of technologies to sense everything, these movements will help push progress for the future of integrated, holistic health.
Hamid Ghanadan and Kristin Apple Named Movers and Shakers in Science Marketing
From C&EN Media Group, President Kristin Apple and Founder Hamid Ghanadan were named as top science marketers in 2022. In a Q&A, they shared how to navigate life science, the fundamentals of science marketing, and how LINUS has adapted to the new normal of life science.
Designing Health Solutions for the Ultimate Wellness Consumer — Gen Z
In our recent study, we know that 66% of Gen Zers prefer some sort of in-person experience regarding their health. In a discussion at the Seattle Interactive Conference, President Kristin Apple and Founder Hamid Ghanadan discuss how to design for a generation that is deeply connected to health.